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Artist Management

My artist management experience

This is, actually, a new chapter in my life.  It was only recently that I decided to take an up and coming artist under my wing, so by no means am I going to claim that I am some hot-shot artist manager. The artist is a good friend of mine and knows me well.  After we had discussed the pros, cons and reasonable expectations we both felt that it was a good idea to pursue.

This is a very exciting and challenging journey, for both of us.  There is a lot to learn, for sure, but that is something I embrace. It helps to have industry knowledge and connections but from what I have read and experienced so far it really revolves around responsibility, honesty, vision, and levelheadedness. Luckily for us, I happen to have all those! (along with a serious lack of modesty)

 

Artist Management
Photo by Edward Cisneros on Unsplash

 

Currently, I am not taking on any other artists. I have to garner more experience and grow into the role.  At the end of the day, I also will have to prove myself, of course.  I will, however, share my experiences and answer any possible questions on this website.

By now, you must be dying to know who this artist is?

Upaya no Kensho

His real name is Andrew Tanner and he produces music under the moniker of Upaya No Kensho. Andrew did undergraduate and graduate work at Maryland Institute College of Art (MICA). This is where he started to combine his music production with his abstract paintings. On top of that, he also started to create his own visual and music production software.

 

Upaya No Kensho
Upaya No Kensho

 

It was in 2012 that Andrew started developing his signature sound, which can be best described as a cross between Psytrance and old school Goa, with tribal and ethnic elements added. Andrew’s releases focus on a plethora of themes ranging from European Opera and Gregorian chanting to Tuvan throat singing and Native American storytelling.

However, the common thread throughout all of his tracks is a dedication to music as a spiritual practice. Themes of mystical experience and enlightenment pervade Upaya no Kensho’s tracks. The name “Upaya” comes from the Buddhist religion, roughly translating to “Skills” and “no Kensho” is Japanese for “of Enlightenment”. “Skills of Enlightenment” are songs that call for an awakened life and are a meditative tool for bringing joy and peace. This music is a cultivation of the Buddha Nature, the seed of enlightenment, which resides in all sentient life.

Click here to listen to Upaya No Kensho on Spotify or say hello to him on Twitter.